Matthew Syed is absolutely spot on when he says "by adopting and encouraging certain attitudes and behaviours, leaders can create an environment that can allow innovation to thrive, it can be the result of simplifying a process, or even eliminating an activity that no longer adds value".
I completely agree. Position process as the foundation on which everyone in an organisation can shape and improve the way that business operates.
Someone comes up with an inspired way of doing something and, rather than tearing it up, ignoring it and moving on, others refine and build on it with proposed tweaks and additions. Rather than reject an imposed process, leaders and managers become more inclusive, inviting feedback so that good ideas are moulded into something special that everyone supports.
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